New figures reveal that sales of the Apple Watch have fallen by 90 per cent since April….reports Asian Lite News
The drop has been so dramatic that Apple is now selling less than 20,000 watches a day in the U.S. since its opening week, a report claims.
On certain days, the company has been selling just 10,000 watches, with sales dipping to as low as 4,000 to 5,000 units per day in late June, Daily Mail reported.
This is in contrast to the 200,000 units it sold a day during the week of April 10, when consumers purchased around 1.5 million watches.
Slice Intelligence says around two-thirds of the watches sold so far have been the ‘Sport’ version, which is the cheaper option, with a price tag of $349 (£299).
Only 2,000 of the luxury gold ‘Edition’ model, priced at $10,000 (£8,000), have been sold in the US, according to figures seen by MarketWatch.
Slice’s figures are unofficial and based on electronic receipts sent to email addresses following a purchase.
Apple has not publicly revealed Apple Watch sales figures following its launch in April and the company has yet to respond for comment.