HP Launches NextGen Printers


HP Inc unveils NextGen, ultra-secured printers for businesses . . . . By Nishant Arora

In the biggest ever launch in almost a decade as far as global printing industry is concerned, HP Inc on Wednesday unveiled a New Age portfolio of business printers with a focus on enhanced data security, faster and low-cost printing as well as energy savings.

The game changer among 15 newly launched printers that include OfficeJet Pro and LaserJet devices is HP PageWide Technology — a reliable and scalable print technology that has so far delivered more than 140 billion high-quality digital pages including large format printers and web presses.

“We are reinventing printing for every business, whether they are small and midsize business (SMB) who need to be more productive and secure at an affordable price-point or organisations grappling with the fast evolving security risks in their complex network,” Richard Bailey, president, Asia Pacific and Japan, HP Inc, told reporters here.

The new HP PageWide printers — which included HP PageWide Enterprise Colour 556 and HP PageWide Enterprise Colour MFP 586 devices — will provide professional colour, best-in-class ownership cost, faster speed, best energy efficiency and the world’s most advanced security and management features.

The PageWide printers are designed for small businesses and medium-sized firms, printing up to 15,000 pages a month with a print speed of up to 75 pages per minute.

While HP PageWide Enterprise Colour MFP 586 is expected to be available in May starting at Rs.150,000, HP PageWide Enterprise Colour 556 printer is expected to be available also in May starting at Rs.71,400.

The HP PageWide Pro 500 series includes HP PageWide Pro 552dw and HP PageWide Pro MFP 577dw.

The 552dw and 577dw are designed for small businesses and work groups printing up to 6,000 pages a month, with print speeds of up to 70 pages per minute.

The PageWide Pro 500 series is expected to be available in India in May beginning at Rs.51,600.

The HP PageWide Pro 400 series includes the HP PageWide Pro 452dw and the HP PageWide Pro MFP 477dw.

These printers are designed for small businesses and work groups printing up to 4,500 pages a month with print speeds of up to 55 pages per minute.

The PageWide 400 series is also expected to be available in India in May, starting at Rs.45,580.

“We are enhancing the design of our printers across all portfolios – PageWide, LaserJet and OfficeJet Pro. The HP Print Experience Design Centres in Asia and around the world constantly study the needs and aspirations of our customers,” added Ng Tian-Chong, general manager, printing systems, Asia Pacific and Japan, HP Inc.

For micro and small businesses printing up to 2,000 pages a month, the HP OfficeJet Pro 8710/8720/8730/8740 all-in-one printers and HP OfficeJet Pro 8210 printer provide professional quality printing at up to 50 percent lower cost per page than lasers.

While OfficeJet Pro 8700 series is to be available starting at Rs.19,252 in May, OfficeJet Pro 8210 is expected to be available at Rs.11,561.

For micro and home businesses printing up to 800 pages a month, the HP OfficeJet Pro 6960/6970 all-in-one printers provide professional-quality printing at less than half the cost of laser printing.

The OfficeJet Pro 6900 series is expected to be available in July starting at Rs.12,999.

In addition to A4 devices, HP will soon expand the reach of PageWide technology to a new portfolio of A3 multi-function printers (MFPs). The company also launched a new “Secure Managed Print Services”.

“HP Secure Managed Print Services is to help customers secure their print environment with the strongest protection available in the industry,” HP Inc said.

The new HP PageWide business portfolio will be available through channel partners and at select retail store.

“In addition, the new portfolio increases the number of managed devices designed for contractual channel partners and managed print services engagements,” the company added.

The HP OfficeJet Pro 8000 series features HP “Print Forward Designs to provide customers productivity with high speeds in a space-saving design that helps preserve office real estate”.

These new printers also include enhanced manageability and security features as well as seamless mobile printing.

The new LaserJet products include original HP toner cartridges with Jet Intelligence technology, enabling the industry’s most advanced laser printing platform that offer leaner, faster, smarter options to help customers accelerate their business.

HP JetAdvantage Private Print also features support for HP Common Card Reader for fast authentication.

During the event, HP Inc also pledged to achieve 100 percent renewable electricity usage in global operations. As part of this goal, HP is joining RE100, a global initiative of top businesses committed to 100 percent renewable electricity.

HP plans to reach the 40 percent renewable electricity mark by 2020 in its global operations.

“Technology and sustainability can combine to be a powerful force for innovation, helping reinvent how businesses, communities and individuals can thrive,” Bailey added.