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SRK magic wanes in the US, UK

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Mumbai: Actor Shah Rukh Khan along with his wife Gauri Khan during the World premiere of film Happy New year in Dubai. (Photo: IANS)
Mumbai: Actor Shah Rukh Khan along with his wife Gauri Khan during the World premiere of film Happy New year in Dubai. (Photo: IANS)
Mumbai: Actor Shah Rukh Khan along with his wife Gauri Khan during the World premiere of film Happy New year in Dubai. (Photo: IANS)

Bollywood’s reigning King Shah Rukh Khan’s charisma failed to pull audience in the biggest Indian diaspora markets like the US, UK and Canada. Film portal Bollywood Hungama reported that “Happy New Year” earned just ₹2.23 crore in USA and Canada, ₹1.93 crore in UK, ₹0.6 crore in Australia, ₹0.1 crore in New Zealand and ₹0.07 crore in Malaysia.

Shah Rukh Khan’s previous film did better at the US box office than “Happy New Year”. “Jab Tak Hai Jaan”, which was released in 2012, collected more than ₹7 crore in its first weekend in the US, while the 2013 release, “Chennai Express” collected more than ₹14 crore. Having collected ₹2.23 crore from US on the opening day, “Happy New Year” can beat “Jab Tak Hai Jaan” weekend collection but may not be able to beat “Chennai Express”, as it will be difficult to earn more than ₹11 crore in two days.