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Taapsee Pannu to endorse NOMARKS

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New Delhi: Actress Taapsee Pannu during a programme organised to promote her upcoming film
Actress Taapsee Pannu

Taapsee Pannu has been roped in as the brand ambassador of Bajaj NOMARKS…reports Asian Lite News

Mumbai: Actress Taapsee Pannu during a media interaction of her upcoming film "Mulk" in Mumbai on July 26, 2018. (Photo: IANS) by .
Actress Taapsee Pannu

“I have always believed in the beauty of nourishing and nurturing your natural self. Through my work I have always tried to send out a message against ‘fairness’ being the only definition of beauty and instead cherishing naturally healthy glowing skin,” Taapsee said in a statement.

Bajaj Corp is all set to unveil the restaging of its brand Bajaj NOMARKS, which will anchor on a new packaging along with a new consumer proposition supported by a fresh campaign. There’s emphasis on Ayurveda.

On the idea behind the rebranding, Sandeep Verma, President Sales and Marketing, Bajaj Corp said: “Ayurveda is becoming a way of life for the present generation of highly aware consumers. Our endeavour is to connect with this audience in a differentiated manner.”

Taapsee was roped in as ambassador as she is an “epitome of confidence and ambition, something our audience aspires to be”, Verma said.