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Incredible India Grabs Limelight at WTM 2016

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World Travel Market 2016

World Travel Market at Excel is one of the biggest travel marts in the world for B2B businesses. The event adds more glory to British Indians as this year’s premier partner is Incredible India….reports Asian Lite News

World Travel Market 2016
World Travel Market 2016

Indigenous art forms of various places, handicrafts, food and beverages, culture and heritage assets, talks and new themes at destinations have all bejewelled the world famous Travel exhibition. Scores of people have enjoyed Kathakali, Bihu, Bathukamma, Kuchipudi, Lavni, Bengali and other performances at the venue.

“We want to move away from UP means Taj Mahal image. Our line is  – We also have Taj Mahal,” Navneet Sehgal, Principal Secretary of Tourism to Uttar Pradesh Government, told Travel Writer Ragasudha Vinjamuri.

Mr Navneet Sehgal, Principal Secretary for Tourism, Uttar Pradesh with Ragasudha Vinjamuri
Mr Navneet Sehgal, Principal Secretary for Tourism, Uttar Pradesh with Ragasudha Vinjamuri

“The state has much more to offer, including bird sanctuaries, national parks, places of cultural interest, architectural sites etc. We had been at travel shows such as ITB and ATM. We have been working hard on infrastructure, hospitality, theme based malls and so on. We are currently at number three position in the country in terms of tourist arrivals, however they mostly visit Agra, Varanasi and Lucknow. Hence we want to promote our Buddhist circuit, heritage and historical sites and eco tours, and our assets Madhura and Brindavan. We are very soon completing India’s longest Express Way, a six lane one, that increases connectivity.”

Dr Valsa Nair, Principal Secretary, Maharashtra Tourism
Dr Valsa Nair, Principal Secretary, Maharashtra Tourism

Similar sentiments have been echoed by Principal Secretary of Maharashtra Government Mrs Valsa Nair. “For many visitors, Maharashtra is Mumbai. We want to create an awareness of what Maharashtra has is much beyond the city of Mumbai. We are celebrating Maharashtra Tourism, Visit Maharashtra year from January 2017, therefore WTM has been an opportune moment and Launchpad for us to promote our resorts and places of tourist interest. As you notice, we have large number of co-exhibitors this year as the Government wants to facilitate businesses. Coincidentally, we have Global Tourism Mart in February 2017 in Delhi speak to a variety of buyers about the scope Maharashtra has.

“We are the leaders in medical tourism, adventure tourism, and heritage and cultural tourism, spiritual tourism and have large number of festivals. We have 5 international airports in the state enabling a huge connectivity. So it is high time the world came to know about this platter. The island sea fort is the USP of Maharashtra. Our focus is also on skilling, which is closely related to infra structure. The capacity building, the human capital is essentially important to tourism activity. We have come up with new tourism development policies, will do orientation and capacity upgradation to increase our outputs.

Bathukamma dance at Telangana stall
Bathukamma dance at Telangana stall

Bathukamma dance was presented at Telangana Stall which attracted the attention of many visitors who have also enthusiastically joined in some steps. ICCR has sponsored folk dancers from Gujarat to present at WTM.

A lot of Tourism Boards, Tour Operators, Hotel Properties, Destination Management Companies, Airlines etc have all exhibited and a beehive of activity was seen throughout the day at the venue.

In a survey conducted and results presented at the Press Centre of WTM, China, Cuba, India and Iceland were highlighted as the emerging destinations.  49% of the firms surveyed said they wanted to do more business with India. Ban on alcohol consumption before 8am was covered in the backdrop of 10,854 global air rage incidents. Three fourth of the tourism executives consider that the tourism caps provide practical solution to overcrowding. The Q and A was answered by Caroline Bremner, Head of Travel and Tourism Research at Euromonitor International, John Strickland of JLS Consulting, Travel Expert and writer Doug Lansky and Prof Harold Goodwin of Manchester Metropolitan University. Caroline has underscored that rather than traditional competitors, Uber introducing air travel, General Motors competing with American Airlines on Los Angeles-San Francisco sector, Eurostar competing with easyJet etc. must be taken into consideration.