Business in the Soho Road Business Improvement District (BID) area is celebrating Diwali in a special outdoor celebration on Sunday, 1st November 2015 , with an uplifting and vibrant mix of music, dance and live performance, as well as displays and food stalls….reports Asian Lite News
The newly-formed Soho Road BID is in the final stages of a major community event for this year’s Festival of Light.
The BID is home to 560 predominantly independent businesses stretching from Holyhead Road to Soho Hill with an estimated local population of 250,000.
The free concert on Soho Road precinct starts at 12.00pm and ends with the switching on of the Diwali Lights at approximately 5.30pm with a line-up of special guests.
People from all communities are invited to attend the celebrations, which feature music by renowned artists, line up includes Brit Asia TV World Awards 2015 winner Dr Zeus, JK, H Dhami and Raxstar to name a few, family fun with stalls sumptuous food and drink, fun fair with children’s rides for the whole family to enjoy. The free event is being organised to mark Diwali, the ‘Festival of Lights’, which is observed by Hindus, Sikhs and Jains in India and many other countries around the world.
Throughout the day, a range of stalls will sell a variety of tasty vegetarian food and non-alcoholic drinks. There will also be plenty of chances to stock up on those must have Indian essentials.
Dipak Patel, Chairman of the Soho Road BID, warmly welcomed people from Birmingham and beyond to come along to this most wonderful event, commenting,” The Diwali Celebration event will be a terrific showcase for our area and Birmingham as whole in people of all ages and faiths coming together for a great family event. The event highlights the cultural calendar and wonderfully reflects the vibrancy of the city’s many communities who make a huge contribution to life in Birmingham.”