Recently in London, Turkey based, Acibadem Healthcare Group took part in the leading event for the 50+ demographic at London Olympia. UK Patients met Assoc. Prof. Mehmet Veli Karaaltın a renowned surgeon who was earlier part of the team successfully performing the world’s third full face transplant surgery. He explained to them latest developments in plastic, aesthetic and reconstructive surgery which attracted several patients in UK. To catch and check on this growing trend Asian Lite visited Acibadem Group of Hospitals in Istanbul- the world’s second largest Healthcare chain. In an exclusive conversation and interviews, Hospital Directors Demet Cetin and Banu Burcu Taner with International Relations Director Ilyas Benveniste tell Rahul Laud the hospital’s specialities and as to how the group has contributed to Turkey’s growth in medical tourism
AL – Why would UK patients go to Turkey for treatment?
Acibadem team – Acibadem prices are affordable compared to the rest of Europe – more complicated treatments are up to one third of the cost of UK treatment even including air fares and accommodation. There is high patient confidence, comfort and satisfaction reflected in testimonials and repeat custom. Proximity to many holiday and thermal spa resorts in which patients and their families would like to rest and rejuvenate
AL- What is so special about Acibadem? What is the cutting edge over others in Turkey and global competitors?
Acibadem team – Acibadem Healthcare Group has adopted JCI accreditation standards in order to reinforce its quality improvement and patient safety approaches. Collaborating with Labmed Dortmund GmbH, which has been actively operating in Germany for more than 30 years, with regards to “reference laboratory services”, Acıbadem Labmed has also been issued with “ISO 15189 Clinical Laboratory Accreditation Certificate”. Acibadem has 1500 physicians and about 350 have academic titles of professor and associate professor which is unmatched calibre anywhere in the Turkey private sector. With the partnership with IHH Healthcare Berhad, one of the biggest groups in the Far East, in 2012, Acibadem is comprised of 18 hospitals and over 13 specialised medical centres.
AL – Why do patients choose Acibadem?
Acibadem team – The brand is extremely strong in Turkey. The patients come here more of word to mouth publicity. They have complete trust as we maintain highest confidentiality. In addition we are cost effective when compared to USA and other European countries like England.
Acibadem uses the highest Quality standards with the best physicians and nursing facilities. The latest state-of-the-art technology using Cyber Knife, Gamma Knife, and da Vinci Robotics methods with many Centres of Excellence developed give patient immense satisfaction. Our International Patients Department is extremely sensitive to different cultures and offers patients all comprehensive services from insurance, travel , stay and whatever their requirements is.
Plus there is ease of getting visa and it also attracts tourists. Neighbouring countries find kitchen, culture and socio-cultural values similar to theirs thus they are comfortable.
AL- What is the experience in patients using specialised areas for healthcare?
Acibadem team – We have specialised teams in all fields. General surgery, Gynaecology, Paediatrics, Plastic Surgery, Oncology and Dentistry are some of the specialities which are most popular. Several patients come with complicated cases in fields of neuro-surgery and oncology. We have seen that several come if they are not satisfied with their previous treatment. Our facial surgery, dental aesthetics have emerged as international favourites especially for those travelling from European Union.
AL – Where do your patients essentially come from? What is their composition – corporate or individuals?
Acibadem team – We have patients coming from Russia, Balkans, England, Azerbaijan, Iraq and other parts of Middle East. They are either corporate patients or individuals a mix of both. We witness a consistent rise in international patients – a growth of 15-20 per cent every year in our portfolio.
AL- What are the key components of Acibadem’s Integrated Services? And what is its CSR
Acibadem team – Acibadem University was established in 2007 which upholds the objective to create scientific resources within the medical field as well as the aim to transfer the accumulated knowledge in this field to future generations.
Through the sense of social responsibility, Acibadem Healthcare Group supports both Turkish and global sports and has been for 10 years a health sponsor of all Turkish National football, basketball, volleyball teams, some of the international teams and individual athletes in Turkey.
International players and teams and organisations like the UEFA Cup Final, FIBA Wold Championship, and CEV Women’s Champion League like are served by Acibadem. Foreign teams like Partizan FC and Redstar FC OF Serbia and Bakul FC of Azerbaijan are sponsored by Acibadem.
AL – Which countries do you find competitive?
Acibadem team– Countries like Germany and USA are the biggest competitors to Turkey.