November 13, 2022
1 min read

boAt leads India’s wearable market

boAt continues to lead with a 32.1 per cent of market share in Q3 growing 19.5 per cent (year-over-year)…reports Asian Lite News

India’s wearable market registered another record quarter, shipping 37.2 million units in Q3 2022 (July-Sep), a growth of 56.4 per cent (year-over-year) with boAt leading in the market, a report showed on Friday.

According to the IDC, smartwatches (inclusive of basic and advanced) remained the fastest-growing category crossing the 12 million shipments mark in a single quarter, a growth of 178.8 per cent (year-over-year).

Basic smartwatches continue to dominate the market, with a 95.5 per cent share that increased by 187.1 per cent annually in Q3. With a shipment drop of 80.8 per cent (year over year), wristbands experienced yet another quarterly decline.

“As smartwatches continue to be in high demand across varied customer segments, the need for better specifications/accurate monitoring will be key. We will see bigger screen size (1.8/1.99 inch), AMOLED display, physical or e-Sim connectivity in the affordable segment,” said Vikas Sharma, Senior Market Analyst, Client Devices, IDC India.

boAt continues to lead with a 32.1 per cent of market share in Q3 growing 19.5 per cent (year-over-year), according to the report.

With a 13.8 per cent market share, Noise stood second. It cemented its smartwatch leadership with a 29.5 per cent share, growing 216.5 per cent annually.

Fire-Boltt climbed to third place with a healthy 395 per cent (year-over-year) growth and 8.9 per cent share.

OnePlus dropped to fourth place in the overall wearable category growing by 107.6 per cent (year-over-year) and 8.2 per cent share, while Realme stood at fifth place and was the only vendor amongst the top 5, with declining shipments at -18.5 per cent (year-over-year) in Q3, the report added.

ALSO READ: Upskilling, reskilling youth key for self-reliant India

Previous Story

Upskilling, reskilling youth key for self-reliant India

Next Story

Kenyan army deployed in Congo to stem rebel fighting

Latest from Business

‘India’s Digital Hub Ascends’

The event also featured discussions on the Quad Partnership for Cable Connectivity and Resilience, reiterating commitments made during the July 1 Quad Foreign Ministers’ Meeting India’s growing role as a key digital

India’s Job Market Surges

With hiring levels on the rise, compensation is expected to increase by 12-15% in metro cities and by 18-22% in emerging cities India’s festive season this year is poised to create more

India Inc Eyes Upswing

Private equity (PE) remained comparatively stable in Q2, clocking 357 deals worth $7.4 billion — the second-highest volume since Q4 2022. However, deal values dipped on a quarter-on-quarter basis due to the

Apple Appoints Sabih Khan as New COO

Khan will take over from Jeff Williams, who is stepping down from the role this month and will retire later this year…reports Asian Lite News Apple has announced that Sabih Khan, an
Go toTop

Don't Miss

Scare as crew-less speed-boat with weapons drifts ashore

The state government has ordered a high alert in Mumbai,

Guinness World record holders inspire crowds at Dubai International Boat Show 2022

Held at Dubai Harbour for the first time, the 28th