April 26, 2022
2 mins read

Gen Z into new music listening trends

As more songs become available online, more people are turning to platforms such as Apple Music, Spotify, and others to listen to what is now known as “bedroom pop.”…reports Knox Artiste

The Indian music industry is undergoing a revolution, and Gen Z is driving the change. Gone are the days when people had to listen to a record, turn on the radio, or rely entirely on MTV to hear their favourite songs. Today, a slew of self-made superstars have risen to prominence with their own independent labels – written, produced, and streamed from the privacy of their own bedrooms.

The Impact of the Internet: Without a doubt, the Internet has had the greatest impact on the creation, distribution, and consumption of music content in India and around the world. In the last decade, terms like YouTuber, Tiktoker, and Social Media Influencer have become commonplace, as more and more people embrace the streaming era. As more songs become available online, more people are turning to platforms such as Apple Music, Spotify, and others to listen to what is now known as “bedroom pop.”

Unconventional Genre: People were surprised that such a sound existed when I performed my first flashup in 2017. To be honest, I wouldn’t have been able to find those songs from all over the world if it hadn’t been for the shifting narratives in the global music space. I knew most people, especially the young, go to YouTube for music, so I had to launch the release there. I just released my second flashup, #MagicMomentsFlashup, and the response has been incredible, with 3.5 million views in just a week.

New ways of getting heard (and seen): Gone are the days when you had to wait in line with a slew of other aspiring artists for your big break. Today, there are many independent music producers who have risen to prominence simply by creating amazing covers of songs performed by well-known artists and posting them online. In the name of Gen Z, these singers do this because there is a ready audience online.

More Playlists, less albums: Playlists are made by combining a list of one’s favourite songs into a folder on a digital device, rather than having a CD with 10 or more songs by the same artist. This limitless list is created and best enjoyed with headphones using music apps and platforms.

Diversity is now the name of the game: This is due to the fact that you have unrestricted access to a wide range of sounds. According to Forbes’ 2018 Music Consumption Study, more than 90 per cent of Gen Z listen to more than five musical genres on a regular basis. And it doesn’t really matter where the song comes from; as long as it’s trendy, recommended in an online community, or shared by a “online” friend, it’s fine.

ALSO READ-Students’ Fashion Ensemble On Gen Z

Previous Story

G-23 leaders get place in Congress’ ‘Chintan Shivir’

Next Story

Twitter stocks surge on ‘Musk’ deal

Latest from LITE BLOGS

Andy Long Joins Mysaa

Directed by Rawindra Pulle and produced by Ajay and Anil Sayyapureddy, Mysaa is set in an emotionally charged landscape. Rashmika reportedly portrays a woman from the Gond community—a role that sees her

Kashyap Backs Bold Debut

Roy said her film seeks to amplify the stories mainstream cinema overlooks. “Despite having one of the largest film industries in the world by volume, we rarely tell stories of the marginalised—those

Suriya’s Karuppu Teaser Explodes

The explosive teaser of Karuppu, starring Suriya in a gritty dual role, was unveiled on Wednesday to mark the actor’s birthday. Directed by RJ Balaji, the much-awaited action thriller is produced by

Kantara Prequel Wraps Filming

Shetty reveals that the film was shot over three years, with over 250 days of shooting and thousands of people contributing to the production The much-anticipated prequel Kantara: Chapter 1, directed by

Books That Transform Lives

Numerology meets personal empowerment in Sunita Das’s “Magical Effect of Numbers”. A compassionate numerologist and philanthropist, Das unveils the power of numbers in shaping one’s destiny, while also supporting social causes like
Go toTop

Don't Miss

Kalakar Arts UK presents musical echoes of Sita and Draupadi

Residents in the UK will watch a live musical show

Party with Titan Watches and Thaikkudam Bridge

They will be joined on the night by DJ Ribin