Jeddah Season receives 6 million visitors

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One audience member, Ghazal Mazen, 16, said that she grew up listening to Korean songs because of her older sisters, and has been a fan of Ateez since early 2020…reports Asian Lite News

Jeddah Season set a new attendance record over its 60 days of events this year. Organizers said 6 million people had visited the season — the highest number in its short history.

Jeddah Season began in May and ended on Saturday, July 2. The number of visitors it attracted suggests the Kingdom’s drive to boost its tourism and entertainment sectors is a success.

The season created numerous opportunities for partnerships with the private sector, as well as a wide range of employment opportunities for young Saudi men and women in stores, restaurants, cafés, markets, or other organizational or logistical services.

More than 80 percent of all employees involved in Jeddah Season were Saudis.

Saranghae KSA festival unites K-pop fans

Saudi Arabia’s first K-pop festival, Saranghae KSA 22, brought fans from a wide range of backgrounds together under the roof of the Jeddah Superdome for a three-day celebration of Korean music and culture.

K-pop installations, an Umbrella Boulevard and a Cherry Blossoms Avenue provided picture-perfect backgrounds for fans, who were also given a taste of Korean cuisine at stalls selling a range of Korean favorites.

One audience member, Ghazal Mazen, 16, said that she grew up listening to Korean songs because of her older sisters, and has been a fan of Ateez since early 2020.

“I really can’t describe how I feel now. It feels like a dream I have been waiting to live in real life,” she said.

High-quality screens ensured fans were able to see their favorite performers, while a screen suspended from the middle of the dome displayed images taken by audience members at the photo booth, as well as short clips of the bands.

The Consulate General of Korea in Jeddah delievered a one-of-kind Korean experience, offering to photograph fans wearing traditional Korean outfits, as well as providing cooking demonstrations.

Performing on the festival’s opening day, EPEX and Ateez greeted the audience in Arabic and Korean.

Both bands took a break to meet the audience and answer questions from fans.

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