April 24, 2024
1 min read

Malayalam Cinema’s Unique Journey Amid OTT Landscape

The actor added: “Our model is not that, we need to finish the film and release the film to demonstrate its potential before it gains traction on OTT platforms…reports Asian Lite News

Malayalam star Fahadh Faasil, acclaimed for his recent release ‘Aavesham’, has chalked out the line of difference between Malayalam cinema and the rest of Indian cinema.

The actor, renowned for his roles in ‘Kumbalangi Nights’, ‘Maheshinte Prathikaaram’, ‘Malik’, ‘Joji’, and others, highlighted that Malayalam cinema still lacks substantial support from OTT platforms.

In a conversation with the YouTube channel Galatta Plus, Fahadh said: “The trade has grown for Malayalam cinema, but our cinema even now doesn’t have a solid back-up of an online streaming platform. We need to prove our mettle in theatres for any of these things to come in. Unlike the rest of India, where almost 80 per cent of films are sold even before the shoot is started, things are different for us.”

The actor added: “Our model is not that, we need to finish the film and release the film to demonstrate its potential before it gains traction on OTT platforms. This approach has influenced our industry’s cinematic culture, emphasising the importance of crafting compelling stories and producing quality content.”

ALSO READ-Bald and bold Fahadh’s intriguing look in ‘Pushpa: The Rule’ revealed

Previous Story

Abu Dhabi International Book Fair 2024: A Global Cultural Extravaganza

Next Story

India’s First Woman Mahout Breaks Stereotypes

Latest from Films

Andy Long Joins Mysaa

Directed by Rawindra Pulle and produced by Ajay and Anil Sayyapureddy, Mysaa is set in an emotionally charged landscape. Rashmika reportedly portrays a woman from the Gond community—a role that sees her

Suriya’s Karuppu Teaser Explodes

The explosive teaser of Karuppu, starring Suriya in a gritty dual role, was unveiled on Wednesday to mark the actor’s birthday. Directed by RJ Balaji, the much-awaited action thriller is produced by

Kantara Prequel Wraps Filming

Shetty reveals that the film was shot over three years, with over 250 days of shooting and thousands of people contributing to the production The much-anticipated prequel Kantara: Chapter 1, directed by

Censor Board Clears Mareesan for Release

The film’s music, composed by the acclaimed Yuvan Shankar Raja, further elevates the emotional and philosophical undertones of the film The Central Board of Film Certification (CBFC) has officially granted a U/A

‘Kuberaa’ Streams July 18

Originally released on June 20, 2025, Kuberaa enjoyed commercial success at the box office, grossing ₹132 crore worldwide. The film has garnered praise for its gripping narrative and stellar performances, particularly Dhanush’s
Go toTop

Don't Miss

‘Choosing role in a thriller is advantage’

“11th Hour” streams on Aha while “November Story” is on

What to watch on this Valentine’s Day online?

The film is directed by Park Hyun-jin and starring Lee