February 7, 2024
3 mins read

ATM 2024 highlights preferences of GCC outbound travellers

To support the outbound sector still further, ATM is also organising a market insights summit, covering India, China and Latin America, as well as the latest generational travel trends….reports Asian Lite News

The GCC outbound market is forecast to grow exponentially over the next five years, driven by Gen X travellers, according to recent research, said organisers at the Arabian Travel Market (ATM), which takes place from 6th to 9th May at the Dubai World Trade Centre.

Generation X – those born between 1965 and 1980 – are leading the significant growth in outbound travel from the GCC countries, according to findings by New York headquartered Research Nester. The report highlights numerous reasons why this generation has a dominant share of the GCC’s outbound market, particularly in the UAE and Saudi markets.

Commenting on the report, Danielle Curtis, Exhibition Director, Arabian Travel Market, said, “Within an age range of approximately 43 years to 58 years, many Gen Xers hold senior positions within companies and as such tend to travel overseas regularly on business trips. In addition, with responsibility comes reward and therefore many have high earning potential and disposable income. Many successful entrepreneurs at this stage in their careers also have built significant wealth and can afford to travel frequently.”

“Many industry commentators are focused on Millennial and Gen Z travellers, but it is perfectly logical that Gen X would dominate the GCC outbound market value given the region’s demographics, particularly expatriate senior management,” Curtis added.

Members of Gen X are also changing their lifestyles, with considerable numbers now looking for a more sustainable work-life balance. This often means spending more leisure time with their families, including holidays and combining business with leisure, which is significantly growing the leisure segment of travel.

To illustrate these points, Gen X will be responsible for US$11.1 billion, 41 percent of Saudi Arabia’s total outbound market value of US$27 billion by 2028 according to the report. It is a similar picture in the UAE. Gen X will spend US$18.2 billion, 60 percent of the total market value of US$30.5 billion by 2028.

“It is also worth considering that as this generation begins to age and subsequently retire, naturally it will be Millennials who will begin to dominate outbound market share in the decade ahead,” Curtis added.

Overall, Saudi tourists favour Europe as a destination, accounting for US$13.2 billion in market value by 2028, compared with just US$7.4 billion in 2019. Other top destinations for GCC travellers include UK, Germany, Italy, Switzerland, US, India, Australia, Malaysia, Singapore and South Africa. The trend of increasing outbound GCC business has certainly not gone unnoticed by many international destinations.

“In 2023 we welcomed 76 national pavilions covering approximately 55 percent of the total show floor space, with 1,350 participating companies.
“This year with the return of national pavilions from Spain and China, as well as a number of African destinations, we have allocated additional floor space to accommodate this growth,” Curtis further said.

To support the outbound sector still further, ATM is also organising a market insights summit, covering India, China and Latin America, as well as the latest generational travel trends.

In line with its theme, “Empowering Innovation: Transforming Travel Through Entrepreneurship”, the 31st edition of ATM will once again host policymakers, industry leaders and travel professionals from across the Middle East and beyond, encouraging them to forge new relationships, exchange knowledge and identify innovations that can reshape the future of global travel and tourism. From startups to established brands, the upcoming show will highlight how innovators enhance customer experiences, drive efficiencies, and accelerate progress towards a net-zero future for the industry.

More than 40,000 travel trade professionals, including 30,000 visitors, attended the 30th edition of ATM in May 2023, setting a new show record. The exhibition attracted more than 2,100 exhibitors and representatives from over 155 countries, providing a global platform for unveiling ATM’s net-zero pledge.

Held in conjunction with Dubai World Trade Centre, ATM 2024’s strategic partners include Dubai’s Department of Economy and Tourism (DET), Destination Partner; Emirates, Official Airline Partner; IHG Hotels & Resorts, Official Hotel Partner; Al Rais Travel, Official DMC Partner and Rotana Hotels & Resorts, Registration Sponsor.

ALSO READ: MoHAP highlights ‘Tatmeen’’s key achievements at Arab Health 2024

Previous Story

India, Türkiye, Qatar guests of honour at WGS 2024

Next Story

Indian envoy discusses trade, partnership with David Davies

Latest from -Top News

WAVES 2025: Jaishankar Advocates Cultural Pluralism

External Affairs Minister S. Jaishankar delivered a powerful address at the WAVES 2025 Global Media Dialogue, highlighting the significance of cultural pluralism in shaping global change. Speaking on the second day of

India Eyes Supply Chain Shift

India’s electronics manufacturing sector is undergoing a remarkable transformation, positioning the country as a major global hub for production and supply chain diversification. Riding on favourable government policies, geopolitical tailwinds, and a

Carney Confirms May 6 White House Visit

Canadian Prime Minister Mark Carney will travel to Washington on May 6 for a high-stakes meeting with US President Donald Trump, just days after taking office following a contentious federal election. Speaking

Rubio Backs AfD, Slams Berlin

US Secretary of State Marco Rubio has strongly criticised Germany for officially classifying the far-right Alternative for Germany (AfD) party as an extremist organisation, accusing the German government of undermining democracy under

India Bans All Pakistan Imports

In a sharp escalation of diplomatic hostilities, India has banned all direct and indirect imports from Pakistan with immediate effect, following the brutal terror attack in Jammu and Kashmir’s Pahalgam region that
Go toTop

Don't Miss

GEMS International School first to partner with ERAU

Partnership offers CP students access to ERAU Dual Enrolment Programme…reports

UAE climate minister affirms collective action 

Dr. Al Dahak emphasised that the significance of COP28 lies