The NovaWatch Kids Geo Fencing 4G Watch places family safety at the centre of its design
Ai+ today announced the launch of NovaWatch, a new smartwatch lineup that significantly expands the brand’s connected devices portfolio across safety, everyday health and personal style. Scheduled to debut in the first quarter of 2026, NovaWatch reflects Ai+’s belief that wearable technology should balance practical utility with fashion-forward design, addressing how devices are actually worn and used in daily life.
The NovaWatch range comprises four distinct products — Active, Wearbuds, Kids Geo Fencing 4G Watch and Rotatecam 4G — each developed around a specific user need. Together, the lineup spans health tracking, family safety and expressive personal style, reinforcing Ai+’s focus on building wearables that integrate seamlessly into different lifestyles and age groups.
NovaWatch Active is designed for everyday users seeking dependable health tracking in a clean, accessible form. The device focuses on essential wellness metrics while offering a familiar design language intended to feel intuitive from the first day of use. Ai+ said the form factor introduces an industry-first approach, underscoring the brand’s intent to rethink conventional smartwatch design without overcomplicating the experience.
NovaWatch Wearbuds represents a flagship innovation and a first-of-its-kind product in the wearable segment. Combining a smartwatch with built-in Bluetooth earphones, Wearbuds integrates timekeeping and audio into a single device. Aimed at users who move through long, active days, it eliminates the need to carry multiple gadgets while blending everyday convenience with a fashion-forward aesthetic.
The NovaWatch Kids Geo Fencing 4G Watch places family safety at the centre of its design. Built to help parents stay connected with their children, the watch offers simple communication and location-based reassurance without exposing young users to the complexity or risks of a full-fledged smartphone. Ai+ positions the device as a practical middle ground between safety and independence for families.
Targeting style-conscious users, the NovaWatch Rotatecam 4G introduces a rotating camera — described by the company as an industry-first — that adds a playful, creator-led dimension to the smartwatch experience. The rotating camera allows users to capture moments from different angles, combining bold visual design with social and creative utility. Ai+ said the device is aimed at consumers who see wearables as an extension of personal expression rather than purely functional tools.
Commenting on the announcement, Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, said many wearable products still prioritise technology over real-world use. “Wearables are becoming part of everyday life, but many products still feel designed around technology rather than people,” he said. “With NovaWatch, we focused on how these devices are actually worn and used across different aspects of life, from health and safety to personal style.”
Sheth emphasised the importance of design in wearable technology, noting that such devices are visible and deeply personal. “Fashion-forward design matters because wearables are visible and personal. NovaWatch is built to feel natural on the wrist and relevant in daily routines,” he said, adding that the lineup invites users to “add a plus to comfort and performance” in their everyday lives.
With NovaWatch, Ai+ extends its “Add A Plus” philosophy into the wearables category, aiming to make health tracking, safety features and personal style easier to access and simpler to live with. The company said full product specifications, pricing and availability details will be revealed closer to launch.
NovaWatch will be launched nationwide alongside Novapods in Q1 2026 and will be available through Flipkart and selected offline retail partners, marking another step in Ai+’s growing connected ecosystem strategy.
